Blog Post

Demonstrating Achievable Change

Sheila Cooke • 1 November 2022

WEBINAR: Demonstrating Achievable Change

Utilising data to guide land management decisions

10th of November 2022

7:30 to 8:30 PM London GMT

Watch recording of the webinar

We are delighted to announce that, Andy Wear and Jen Hunter of Fernhill Farm, were voted Sheep Farmer of the Year by Farmers Weekly last month. The BBC attributed the win to their “holistic approach to land management”.


Winning ways include:

  • Their land did well in this past Summer’s drought. Neighbours kept asking Andy why he had so much grass.
  • They shear wool by hand with blades to eliminate the noise and vibration of machines and their sheep relax as though being massaged.
  • They lamb outdoors, and feed only grass with low inputs, reducing business overheads.
  • They focus on meat and wool quality, as well as wool genetics, achieving high premiums for fleece sales through Woolkeepers.


Please join us on Thursday the 10th of November at 19:30, when Andy and Jen will tell their story in the webinar, Demonstrating an Achievable Pathway to Change: Utilising Data to Guide Management Decisions.


They will speak about their experience over the past three years with Ecological Outcome Verification (EOV) to improve their management of the land.

WATCH WEBINAR RECORDING

Andy and Jen also appeared on BBC Farming Today. Click the link below.

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